Call for application 2023



The Edinburgh Festival Fringe (the Fringe) is the biggest arts festival on earth. It happens every August for 3,5 weeks with over 3300 shows and over 2,2 million sold tickets. Artists and performers take to hundreds of stages all over the city to present shows for every taste. The 2022 programme can be found HERE. 

From Start to Finnish (FSTF) is an annual showcase dedicated to promoting Finnish performing arts at the Fringe. Since its establishment in 2011, the showcase has presented over 40 Finnish works at the renowned festival, many of which have won awards and toured internationally. 

“(From Start to Finnish is) one of the Fringe’s most involved and enduringly high-quality showcases.”  – The Scotsman 

The Fringe 2023 will be held between August 4th-28th. We are currently looking for 4 tour-ready shows for the upcoming showcase. Genres of the shows we intend to present include, but are not limited to text-based theatre, physical theatre, contemporary dance, contemporary circus and children’s shows. 

Please apply through APPLICATION FORM by Tuesday 31st January 2023 at 23.59 Finnish time.



Here are some of the main criteria for the application:

• Your company is based in Finland, or the main creators of the show are from Finland.
• Your show will be tour-ready or licensing-ready by the time you participate in the festival.
• You own the right or you take care of the right to perform the show at the festival.
• The most common show length at the Fringe is 60 min. We generally don’t recommend shows longer than 90 min to participate in the festival.
• In order to get most out of the festival, we encourage shows to do a full run, i.e. the whole festival, yet at least 2 weeks. It’s possible to combine two different shows to a full run.

The following values are of great importance for FSTF and will be taken into consideration during the selection process. This concerns both the structure of the showcase and the content of the shows.

• Inclusivity: FSTF is an inclusive showcase. We welcome ethnic minority artists, BIPOC artists, sexual minority artists, disabled artists and artists of all backgrounds to join our showcase.
• Sustainability: FSTF works actively to reduce its carbon footprint. We aim at minimising the production of material, generating less waste and less emission.
• Gender equality: FSTF works to build a more gender equal working environment. We are against all kinds of discriminations.
• Accessibility: FSTF aims at offering the festival audience that have different needs as equal opportunity as possible to enjoy our shows through offering signed performances, relaxed performance and other typs of accessible performances.

Shows will be selected by FSTF and Venues mutually. A shortlist of 10 shows will be selected by February 10th, 2023. The final decision will be made by February 28th, 2023. All decisions will be informed by email.


Travel to/from the festival

Travels to and from Edinburgh will be covered byt FSTF.  We support companies who travel in more sustainable ways.   


Festival participants usually stay in flats booked through local real estate agencies or universities. Accommodation will be paid by FSTF and booked by the Company. FSTF will assist the Company in finding suitable accommodation.

Fee and per diem

FSTF doesn’t pay any fees or salaries to the companies participating in the festival. However, the Company gets to share ticket income with the venue usually on a 60/40 basis – provided that the venue guarantee fee is covered by the ticket income first.  

Per diem will be paid for travel days and working days at the festival. According to the Finnish tax authority’s newest instructions for 2023, per diem for Edinburgh is 77€ per person per day.

Freight transport

Shows that do not require freight transport is considered a plus. We will combine the freight of all companies and send them to/from Edinburgh at the showcase’s costs. The Company is responsible for packing the freight and its costs.

Venues and technical conditions

Stage sizes vary a lot at the festival. Since most of the stages are temporarily built from classrooms, bars, restaurants and all imaginable spaces, technical conditions at the Fringe cannot be compared with professional theatre spaces. There are usually 7-8 different shows being presented on the same stage from noon time to late night, which means the get-in and get-out time between two shows is 15-30min. Each show would normally receive 2-4 hours set-up time before the festival.

It is very important to bear in mind that the venues are NOT responsible to provide technical equipment according to the Company’s technical rider. The Company is the one responsible to check the venue’s technical specifications and evaluate, if the show can be presented on a certain stage. Essential equipment that are not available at the venue can be rented within the framework of the budget. Here are some links to information about the venues and stages for your reference. Please note that some information is from previous years and not up-to-date.

Summerhall / DanceBase / ZOO Venues / Assembly / The Pleasance / Gilded Balloon / Underbelly / Other venues

Marketing and press communication

The showcase plans mutual marketing and press communication together with the selected shows and a professional PR representativ based in the UK. 


FSTF will organise two workshops in Helsinki before summer 2023. The workshop will cover at least the following topics:

• festival structure, technical conditions, working environment and logistics
• product development, marketing & promotion and networking


If you have any questions, please don’t hesitate to contact producers Hongjia Qi or Malou Olander at 

SHOWS 2023

Call for application 2023

Application Form